Gázquez Abad, Juan Carlos Author
Assortment size and category sales: Is there a direct relationship? | Tamaño del surtido y ventas de la categoría:¿existe una relación directa?
- Gázquez-Abad, J.C.
- Martínez-López, F.J.
- Esteban-Millat, I.
- Mondéjar-Jiménez, J.A.
2014
- ORCID
Characteristics of store flyers as a promotional tool: Hypermarkets vs. discount stores | Características de los folletos publicitarios como herramienta promocional: Hipermercados vs. tiendas de descuento
- Gázquez-Abad, J.C.
- Martínez-López, F.J.
- Mondéjar-Jiménez, J.A.
2010
- ORCID
La Diferenciación del Producto en el Proceso de Evaluación del Consumidor: Una Aplicación a los Productos Hortícolas
- Jiménez Guerrero, José Felipe
- Gázquez Abad, Juan Carlos
- Sánchez Pérez, Manuel
2009
Characterising fmcg consumers
- Gaquez Abab, Juan Carlos
- Sanchez Perez, Manuel
UNIVERSIA BUSINESS REVIEW - 2007
- ORCID
- Web of Science
Assortment size and category sales: is there a direct relationship?
- Carlos Gazquez-Abad, Juan
- Martinez-Lopez, Francisco J.
- Esteban-Millat, Irene
- Antonio Mondejar-Jimenez, Juan
UNIVERSIA BUSINESS REVIEW - 1/1/2014
- SJR Quartile: Q2
- Category normalized Impact: 0.042 (2014)
- CiteScore: 0.6 (2017)
- SJR: 0.251 (2014
- SNIP: 0.404 (2014
- SJR Categories: Business, Management and Accounting (miscellaneous) (Q2); Economics and Econometrics (Q3); Finance (Q3)
Caracterizando a los consumidores en los mercados de consumo de alta frecuencia
- Gázquez Abad, Juan Carlos
- Sánchez Pérez, Manuel
UNIVERSIA BUSINESS REVIEW - 2007
- Dialnet
- ORCID
- OAI-PMH
Direct marketing: Theoretical delimitation and impact on consumer buying behavior | Marketing directo: delimitation conceptual e influencia en el comportamiento de compra del consumidor
- Gázquez-Abad J.
- De Cannière M.
Universia Business Review - 1/12/2008
- Category normalized Impact: 0.027 (2008)
- CiteScore: 0.6 (2017)
- Scopus
- ORCID
- Web of Science
Caracterización de los individuos propensos al cambio de canal de televisión
- Juan Carlos Gázquez Abad
- David Jiménez Castillo
- Elvira Sáez González
- Marcelino Sánchez Pérez
Universia Business Review - 2008
- Dialnet
- OAI-PMH
Characterising zapping-prone individuals | Caracterización de los individuos propensos al cambio de canal de televisión
- Gázquez-Abad J.
- Jiménez-Castillo D.
- Sáez-González E.
- Sánchez-Pérez M.
Universia Business Review - 14/7/2008
- CiteScore: 0.6 (2017)
- Scopus
- ORCID
- Web of Science
La importancia del comportamiento postcompra en las decisiones del consumidor: comportamiento de reclamación
- Juan Carlos Gázquez Abad
Empresa y nueva economía: libro de resúmenes de trabajos presentados a las XI Jornadas Hispano Lusas de Gestión Científica - 2001
- Dialnet
Un estudio cross-nacional sobre la familiaridad de los productos hortofrutículas con origen específico
- David Jiménez Castillo
- Juan Carlos Gázquez Abad
- Gema María Marín Carrillo
Economía Agroalimentaria, medio ambiente y medio rural: nuevos enfoques, nuevos desafíos - 2010
- Dialnet
An integrative framework on the psychological variables explaining the consumers' use of e-commerce-based recommendation systems
- Martínez-López, F.J.
- Gázquez-Abad, J.C.
- Rodríguez-Ardura, I.
- Cabal-Cruz, C.C.
E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness - 1/12/2010
10.4018/978-1-61692-880-3.ch020
- Scopus
- ORCID
Tipología básica de canales de distribución: organizacionales y de consumo
- Juan Carlos Gázquez Abad
- Francisco José Martínez López
- José Luis Llacuna Mestres
Distribución comercial - 2009
- Dialnet
Situación y evolución de la distribución comercial en la economía
- María Luisa Giménez Torres
- Juan Carlos Gázquez Abad
Distribución comercial - 2009
- Dialnet
La identidad e imagen de marca: fuentes de creación
- Juan Carlos Gázquez Abad
- Manuel Sánchez Pérez
Dirección de productos y marcas - 2004
- Dialnet
The role of culture and food habits in olive oil purchase behaviour: Evidences from Spain
- Gázquez-Abad, J.C.
- Martínez-López, F.J.
- Mondéjar-Jiménez, J.A.
Agricultural Economics: New Research - 1/12/2011
- Category normalized Impact: 0.081 (2011)
- Scopus
- ORCID
- Web of Science
Store Loyalty in PL-Only Assortment: A Comparative Analysis Between Spain and the U.S.
- Luis Ruiz-Real, Jose
- Carlos Gazquez-Abad, Juan
- Martinez-Lopez, Francisco J.
- Esteban-Millat, Irene
- MartinezLopez, FJ
- GazquezAbad, JC
- Ailawadi, KL
- YagueGuillen, MJ
Advances in National Brand and Private Label Marketing - 06/2017
10.1007/978-3-319-59701-0_15 View source
- ORCID
- Web of Science
Assortment and Retailing: A Trendy Couple
- Luis Ruiz-Real, Jose
- Uribe-Toril, Juan
- Carlos Gazquez-Abad, Juan
- MartinezLopez, FJ
- GazquezAbad, JC
- Roggeveen, A
Advances in National Brand and Private Label Marketing - 05/2019
10.1007/978-3-030-18911-2_4 View source
- ORCID
- Web of Science
Understanding PL Purchase Intention in the Context of ‘PL-Only’ Assortments: An Experimental Approach
- Luis Ruiz-Real, Jose
- Carlos Gazquez-Abad, Juan
- Esteban-Millat, Irene
- Martinez-Lopez, Francisco J.
- MartinezLopez, FJ
- GazquezAbad, JC
- Gijsbrecht, E
Advances in National Brand and Private Label Marketing - 01/2016
10.1007/978-3-319-39946-1_13 View source
- ORCID
- Web of Science
Online Booking Versus Personalised Service in the Context of a Sports Retailer: A Qualitative Approach to Golf Courses
- Del Mar Martín-García M.
- Luis Ruiz-Real J.
- Gázquez-Abad J.C.
- Uribe-Toril J.
Springer Proceedings in Business and Economics - 1/1/2023
- CiteScore: 0.7 (2022)
- SNIP: 0.142 (2022
Estimation of Product Category Sales' Responsiveness to Assortment Size
- Carlos Gazquez-Abad, Juan
- Martinez-Lopez, Francisco J.
- GazquezAbad, JC
- MartinezLopez, FJ
- EstebanMillat, I
- MondejarJimenez, JA
NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING - 2014
10.1007/978-3-319-07194-7_1 View source
How Assortment Composition Affects Consumers' Intentions to Buy PL
- Carlos Gazquez-Abad, Juan
- Martinez-Lopez, Francisco J.
- GazquezAbad, JC
- MartinezLopez, FJ
- EstebanMillat, I
- MondejarJimenez, JA
NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING - 2014
10.1007/978-3-319-07194-7_3 View source
- Category normalized Impact: 0.832 (2014)
THE INTERNET AS A CONTEXT FOR THE GENERATION AND DISSEMINATION OF THE FUTURE'S TRANSNATIONAL/GLOBAL CULTURE: A CULTURAL CONSTRUCTIVIST-BASED ANALYSIS
- Martinez-Lopez, Francisco J.
- Gazquez-Abad, Juan C.
- Sousa, Carlos M. P.
- Lengler, Jorge
- Sharma, D
CULTURAL PERSPECTIVES IN A GLOBAL MARKETPLACE - 2015
A theoretical approximation to the psychological aspects related to the consumer's adoption and use of a website recommendation system
- Martínez-López, F.J.
- Cabal, C.C.
- Gázquez-Abad, J.C.
- Rodríguez-Ardura, I.
Annual Conference of the North American Fuzzy Information Processing Society - NAFIPS - 2/11/2009
- SJR Categories: Computer Science (miscellaneous); Mathematics (miscellaneous)
- Scopus
- ORCID
- Web of Science
The Relationship Between Assortment Size and Category Sales: A Panel Data Analysis on National Brands and Private Labels
- Carlos Gazquez-Abad, Juan
- Martinez-Lopez, Francisco J.
- MartinezLopez, FJ
- GazquezAbad, JC
- Sethuraman, R
ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2015
10.1007/978-3-319-20182-5_8 View source
- Category normalized Impact: 0.467 (2015)
Memory for Private Label Versus National Brand in Feature Advertising
- Ieva, Marco
- Ziliani, Cristina
- Carlos Gazquez-Abad, Juan
- MartinezLopez, FJ
- GazquezAbad, JC
- Sethuraman, R
ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2015
10.1007/978-3-319-20182-5_5 View source
- Category normalized Impact: 1.4 (2015)
Do Store Flyers Work? Implications for NBs and PLs from a Subgroup Analysis with Experimental Data
- Ieva, Marco
- D'Attoma, Ida
- Ziliani, Cristina
- Carlos Gazquez-Abad, Juan
- MartinezLopez, FJ
- GazquezAbad, JC
- Gijsbrecht, E
ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2016
10.1007/978-3-319-39946-1_16 View source
This author has no patents.
Evaluation of the Cognitive Effectiveness on Social Media Advertising Formats
- Francisco Rejón-Guardia
- Francisco J. Martínez-López
- Irene Esteban-Millat
- Juan Carlos Gázquez-Abad
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016
- ORCID
How Delisting All National Brands in a Given Assortment Impacts on Consumers’ Store Switching Intentions
- Juan Carlos Gázquez-Abad
- Francisco J. Martínez-López
- Irene Esteban-Millat
- Juan Antonio Mondéjar-Jiménez
- Francisco Rejón-Guardia
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016
- ORCID
Students’ Flow Experiences in Virtual Learning Environments: A Consumer Behaviour Perspective
- Irene Esteban-Millat
- Francisco J. Martínez-López
- Juan Carlos Gázquez-Abad
- Francisco Rejón-Guardia
- Antoni Messeger-Artola
- Inma Rodríguez-Ardura
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016
- ORCID
The Role of Previous Experience and Marketing Policy on Consumer Behaviour Towards Different Private Label Categories
- Mbaye Fall-Diallo
- Joseph Kaswengi
- Juan Carlos Gázquez-Abad
Advances in National Brand and Private Label Marketing - 2015
- Category normalized Impact: 0.467 (2015)
- ORCID
- Web of Science
h index
Scopus: 17
Web of Science: 19
i10 index
Scopus: 23
Web of Science: 29
Author profiles
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Research projects at UAL
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Acronym RTI2018-094013-B-I00Since: January 1, 2019Until: December 31, 2021Funded by: Ministerio de Ciencia, Innovación y UniversidadesFunding / grant amount: 36,300.00 EURPrincipal Investigator (PI)Role: Investigador principal
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Acronym SEJ2004-07184Since: December 13, 2004Until: December 12, 2007Funded by: MECFunding / grant amount: 35,420.00 EURRole: Investigador
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Acronym 2003/2/PTSince: April 1, 2003Until: March 31, 2004Funded by: FIAPAFunding / grant amount: 27,555.00 EURRole: Investigador
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Acronym 23/2000Since: November 2, 2001Until: November 2, 2002Funded by: FIAPAFunding / grant amount: 16,047.02 EURRole: Investigador
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Acronym nanSince: September 3, 2001Until: March 10, 2002Funded by: FIAPAFunding / grant amount: 10,818.23 EURPrincipal Investigator (PI)Role: Responsable
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Acronym CR-UAL-0108Since: June 28, 2001Until: June 27, 2004Funded by: Universidad de AlmeríaFunding / grant amount: 19,833.40 EURRole: Investigador