Segovia López, Cristina Author

Towards an appropriate comprehension of innovation sources in agrifood cooperatives

  • Cristina Segovia López
  • Manuel Sánchez

Economía agraria y recursos naturales - 2010

Cite count: 1 (Dialnet)

Towards an appropriate comprehension of innovation sources in agrifood cooperatives

  • Cristina Segovia López
  • Manuel Sánchez Pérez

Economía Agroalimentaria, medio ambiente y medio rural: nuevos enfoques, nuevos desafíos - 2010

Cite count: 0 (Dialnet)

The role of learning capability from distributors in exploitation and exploration based innovations

  • Miguel Hernández Espallardo
  • Manuel Sánchez Pérez
  • Cristina Segovia López

Competitividad y nuevas tecnologías en la empresa del siglo XXI: ACEDE 2010, XX Congreso Nacional Granada - 2010

Cite count: 0 (Dialnet)

Soil Nutrients Losses by Wind Erosion in a Citrus Crop at Southeast Spain

  • Segovia C.
  • Gómez J.
  • Gallardo P.
  • Lozano F.
  • Asensio C.

EURASIAN SOIL SCIENCE - 1/6/2017

10.1134/s1064229317060114

Cite count: 13 (Web of Science) 13 (Scopus)
Open Access

Purchase intentions in a chatbot environment: An examination of the effects of customer experience

  • Sergio Martínez Puertas
  • María D. Illescas Manzano
  • Cristina Segovia López
  • Paulo Ribeiro-Cardoso

OECONOMIA COPERNICANA - 30/3/2024

10.24136/oc.2914

Cite count: 15 (Web of Science) 26 (Scopus)

Preface

  • Martínez-Puertas S.
  • Sánchez-Pérez M.
  • Segovia-López C.
  • Terán-Yépez E.

Springer Proceedings in Business and Economics - 1/1/2025

Cite count: 0 (Scopus)

Peformance of innovation in cooperatives

  • Manuel Sánchez Pérez
  • Miguel Hernández Espallardo
  • Cristina Segovia López

XXII Congreso Nacional de Marketing: Oviedo, del 22 al 24 septiembre de 2010 - 2010

Cite count: 0 (Dialnet)
Open Access

Multichannel Retailing and Consumer Behaviour: Strategy Design and Implementation

  • Sanchez-Perez, Manuel
  • Estrella-Ramon, Antonia
  • Segovia-Lopez, Cristina
  • Marin-Carrillo, Maria B.

INTERNATIONAL JOURNAL OF APPLIED BEHAVIORAL ECONOMICS - 1/10/2014

10.4018/ijabe.2014100102 View source

Cite count: 0 (Web of Science)

Learning capacity from distributors and performance: The mediating role of marketing strategies.

  • Miguel Hernández Espallardo
  • Gema María Marín Carrillo
  • Manuel Sánchez Pérez
  • Cristina Segovia López

XXI Congreso Nacional de Marketing [Recurso electrónico]: Universidad del País Vasco-Euskal Herriko Unibersitatea, 16-18 de septiembre de 2009. - 2009

Cite count: 0 (Dialnet)
Open Access

Las actividades de acabado del producto y auxiliares de la producción en la cadena de valor hotofrutícola

  • Manuel Sánchez Pérez
  • Cristina Segovia López

Distribución y consumo - 2008

http://hdl.handle.net/10835/15058

Cite count: 1 (Dialnet)

I International Conference on Advanced Marketing Practice Disruptions, Diversity and Ethics Book

  • Sergio Martínez Puertas
  • Manuel Sánchez Pérez
  • Cristina Segovia López
  • Eduardo Terán Yépez

2024

Cite count: 0 (Dialnet)

Dirección de Marketing: Aspectos Fundamentales Book

  • María Carmen García Barranco
  • Gema María Marín Carrillo
  • Elvira Sáez González
  • Cristina Segovia López
  • M. Mar Serrano Arcos

2024

Cite count: 0 (Dialnet)

Comunicación integrada de marketing Book

  • Antonia Estrella Ramón
  • Cristina Segovia López

2016

Cite count: 7 (Dialnet)

Aprendizaje interorganizativo, equilibrio estrategico e innovacion en la empresa agroalimentaria Author

  • Cristina Segovia López
  • Manuel Sánchez Pérez

2011

Cite count: 1 (Dialnet)
Open Access

Use of Online Shop Chatbots: How Trust in Seller Moderates Brand Preference and Purchase Intention

  • María Illescas-Manzano
  • Sergio Martínez-Puertas
  • Paulo Ribeiro Cardoso
  • Cristina Segovia-López

DISRUPTIONS, DIVERSITY, AND ETHICS IN MARKETING, ICOAMP - 1/1/2025

10.1007/978-3-031-70488-8_10

Cite count: 1 (Web of Science) 3 (Scopus)

THE USE OF BUSINESS SIMULATION GAMES IN HIGHER EDUCATION: LEARNING EXPERIENCE AND PERFORMANCE

  • Cristina Segovia-López
  • Gema Marín-Carrillo
  • Manuel Sánchez-Pérez
  • Elvira Sáez-González
  • Mª Ángeles Iniesta-Bonillo
  • Mª Belén Marín-Carrillo

12TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION (ICERI2019) - 11/2019

10.21125/iceri.2019.2021

Cite count: 0 (Web of Science)
Open Access

A Brief Review of Bibliometric Analysis Use in Marketing Studies

  • Eduardo Terán-Yépez
  • Manuel Sánchez-Pérez
  • Cristina Segovia-López
  • María Belén Marín-Carrillo

DISRUPTIONS, DIVERSITY, AND ETHICS IN MARKETING, ICOAMP - 1/1/2025

10.1007/978-3-031-70488-8_1

Cite count: 1 (Web of Science) 0 (Scopus)

This author has no patents.

EVALUATING THE EDUCATIONAL EFFECTIVENESS OF BUSINESS SIMULATION GAMES IN THE CONTEXT OF COVID-19 PANDEMIC: A CASE STUDY

  • Gema Marin-Carrillo
  • Cristina Segovia-López

INTED2021 Proceedings - 03/2021

10.21125/inted.2021.1647

  • ORCID

Scopus: 5

Web of Science: 4

Scopus: 4

Web of Science: 4

Last data update: 6/6/26 10:12 AM
Next scheduled update: 6/13/26 3:00 AM