Gázquez Abad, Juan Carlos Author

Preface

  • Gázquez-Abad J.C.
  • Martínez-López F.J.
  • Gielens K.

Springer Proceedings in Business and Economics - 1/1/2023

Cite count:

Guest Editorial. Service-mix: new channels and consumption patterns in services

  • Luceri B.
  • Martinelli E.
  • Gázquez-Abad J.C.

Sinergie - 1/1/2023

10.7433/s120.2023.01

Cite count:

The effect of retail assortment size on perceptions, choice, and sales: Review and research directions

  • Sethuraman R.
  • Gázquez-Abad J.C.
  • Martínez-López F.J.

JOURNAL OF RETAILING - 1/1/2022

10.1016/j.jretai.2022.01.001

Cite count: 14 (Web of Science) 5 (Scopus)

Preface

  • Martínez-López F.J.
  • Gázquez-Abad J.C.
  • Ieva M.

Springer Proceedings in Business and Economics - 1/1/2022

Cite count:
Open Access

Golf and Health, More than 18 Holes—A Bibliometric Analysis

  • Martín-García, MM
  • José Luis Ruiz-Real
  • Juan Carlos Gázquez-Abad
  • J. Uribe-Toril

Healthcare - 16/07/2022

10.3390/healthcare10071322

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I read, therefore I buy? Analyzing the impact of flyer distribution and readership on purchase behaviour

  • Ieva M.
  • Ziliani C.
  • Gázquez-Abad J.C.
  • D'Attoma I.

Journal of Retailing and Consumer Services - 1/01/2022

10.1016/j.jretconser.2021.102725

Cite count: 1 (Web of Science) 1 (Scopus)

Editorial: Some insights in retailing: Gluten-free products, veg private labels, stock-outs and in-store merchandisers

  • Gázquez-Abad J.C.
  • Martínez-López F.J.

Journal of Retailing and Consumer Services - 1/11/2021

10.1016/j.jretconser.2021.102746

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What factors moderate the effect of assortment reduction on store switching? Insights and implications for grocery brands

  • Gázquez-Abad J.C.
  • Martínez-López F.J.
  • Sethuraman R.

Journal of Business Research - 1/09/2021

10.1016/j.jbusres.2021.04.037

Cite count:
Open Access

INFLUENCE OF THE ECONOMIC CRISIS ON THE IDENTIFICATION OF COUNTRY PROFILES WITHIN THE EUROPEAN TOMATO MARKET

  • María de las Mercedes Capobianco-Uriarte
  • Juan Carlos Gázquez-Abad
  • Jaime De Pablo-Valenciano
  • María del Pilar Casado-Belmonte

Journal of Business Economics and Management - 7/05/2021

10.3846/jbem.2021.14468

Cite count:

Industrial marketing management: Bibliometric overview since its foundation

  • Martínez-López F.
  • Merigó J.
  • Gázquez-Abad J.
  • Ruiz-Real J.

Industrial Marketing Management - 1/1/2020

10.1016/j.indmarman.2019.07.014

Cite count: 62 (Web of Science) 30 (Scopus)

Sports Tourism in the New Normal

  • María del Mar Martín García
  • José Luis Ruiz-Real
  • Juan Carlos Gázquez-Abad
  • Juan Uribe-Toril

2024

10.1007/978-3-031-45848-4_11

  • ORCID

How does the store flyer design and content features influence consumer behavior?

  • Maciel Prediger
  • Rubén Huertas García
  • Juan Carlos Gázquez Abad

2019

Cite count:
  • Dialnet

Assortment and Retailing: A Trendy Couple

  • Luis Ruiz-Real, Jose
  • Uribe-Toril, Juan
  • Carlos Gazquez-Abad, Juan
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Roggeveen, A

Advances in National Brand and Private Label Marketing - 05/2019

10.1007/978-3-030-18911-2_4 View source

Estudio de la motivaciones finales de compra del consumidor: una perspectiva evolutiva

  • David Martínez Martínez
  • Rubén Huertas García
  • Juan Carlos Gázquez Abad

2018

Cite count:
  • Dialnet

Retail promotional communication: The comparative effectiveness of print versus online

  • Ziliani C.
  • Ieva M.
  • Gázquez-Abad J.C.
  • D'Attoma I.

Exploring Omnichannel Retailing: Common Expectations and Diverse Realities - 5/12/2018

10.1007/978-3-319-98273-1_10

Cite count: 3 (Scopus)

Store Loyalty in PL-Only Assortment: A Comparative Analysis Between Spain and the U.S.

  • Luis Ruiz-Real, Jose
  • Carlos Gazquez-Abad, Juan
  • Martinez-Lopez, Francisco J.
  • Esteban-Millat, Irene
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Ailawadi, KL
  • YagueGuillen, MJ
... View more Collapse

Advances in National Brand and Private Label Marketing - 06/2017

10.1007/978-3-319-59701-0_15 View source

Assortment size and PL penetration in grocery retailers' portfolios during economic crisis: Empirical evidence from Spain

  • Ruiz-Real J.
  • Gázquez-Abad J.
  • Martínez-López F.

Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy - 20/6/2016

10.4018/978-1-5225-0220-3.ch011

Cite count: 2 (Scopus)

Understanding PL Purchase Intention in the Context of ‘PL-Only’ Assortments: An Experimental Approach

  • Luis Ruiz-Real, Jose
  • Carlos Gazquez-Abad, Juan
  • Esteban-Millat, Irene
  • Martinez-Lopez, Francisco J.
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Gijsbrecht, E
... View more Collapse

Advances in National Brand and Private Label Marketing - 01/2016

10.1007/978-3-319-39946-1_13 View source

La composición del surtido como variable relevante en el comportamiento de compra del consumidor: un análisis en el contexto de la distribución con base alimentaria.

  • José Luis Ruiz Real
  • Juan Carlos Gázquez Abad

2015

Cite count:
  • Dialnet

El Arte en la publicidad: Análisis experimental del uso de obras de arte en los anuncios

  • María Dolores Vázquez Gómez
  • Esther Subirá Lobera
  • Rubén Huertas García
  • Juan Carlos Gázquez Abad

2015

Cite count:
  • Dialnet

Online Booking Versus Personalised Service in the Context of a Sports Retailer: A Qualitative Approach to Golf Courses

  • Del Mar Martín-García M.
  • Luis Ruiz-Real J.
  • Gázquez-Abad J.C.
  • Uribe-Toril J.

Springer Proceedings in Business and Economics - 1/1/2023

10.1007/978-3-031-32894-7_14

Cite count:

Do Store Flyers Work? Implications for NBs and PLs from a Subgroup Analysis with Experimental Data

  • Ieva, Marco
  • D'Attoma, Ida
  • Ziliani, Cristina
  • Carlos Gazquez-Abad, Juan
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Gijsbrecht, E
... View more Collapse

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2016

10.1007/978-3-319-39946-1_16 View source

Memory for Private Label Versus National Brand in Feature Advertising

  • Ieva, Marco
  • Ziliani, Cristina
  • Carlos Gazquez-Abad, Juan
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Sethuraman, R

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2015

10.1007/978-3-319-20182-5_5 View source

Cite count: 3 (Web of Science)

The Relationship Between Assortment Size and Category Sales: A Panel Data Analysis on National Brands and Private Labels

  • Carlos Gazquez-Abad, Juan
  • Martinez-Lopez, Francisco J.
  • MartinezLopez, FJ
  • GazquezAbad, JC
  • Sethuraman, R

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - 2015

10.1007/978-3-319-20182-5_8 View source

Cite count: 1 (Web of Science)

THE INTERNET AS A CONTEXT FOR THE GENERATION AND DISSEMINATION OF THE FUTURE'S TRANSNATIONAL/GLOBAL CULTURE: A CULTURAL CONSTRUCTIVIST-BASED ANALYSIS

  • Martinez-Lopez, Francisco J.
  • Gazquez-Abad, Juan C.
  • Sousa, Carlos M. P.
  • Lengler, Jorge
  • Sharma, D

CULTURAL PERSPECTIVES IN A GLOBAL MARKETPLACE - 2015

How Assortment Composition Affects Consumers' Intentions to Buy PL

  • Carlos Gazquez-Abad, Juan
  • Martinez-Lopez, Francisco J.
  • GazquezAbad, JC
  • MartinezLopez, FJ
  • EstebanMillat, I
  • MondejarJimenez, JA

NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING - 2014

10.1007/978-3-319-07194-7_3 View source

Cite count: 2 (Web of Science)

Estimation of Product Category Sales' Responsiveness to Assortment Size

  • Carlos Gazquez-Abad, Juan
  • Martinez-Lopez, Francisco J.
  • GazquezAbad, JC
  • MartinezLopez, FJ
  • EstebanMillat, I
  • MondejarJimenez, JA

NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING - 2014

10.1007/978-3-319-07194-7_1 View source

A theoretical approximation to the psychological aspects related to the consumer's adoption and use of a website recommendation system

  • Martínez-López, F.J.
  • Cabal, C.C.
  • Gázquez-Abad, J.C.
  • Rodríguez-Ardura, I.

Annual Conference of the North American Fuzzy Information Processing Society - NAFIPS - 2/11/2009

10.1109/nafips.2009.5156458

Cite count: 1 (Scopus)

This author has no patents.

Evaluation of the Cognitive Effectiveness on Social Media Advertising Formats

  • Francisco Rejón-Guardia
  • Francisco J. Martínez-López
  • Irene Esteban-Millat
  • Juan Carlos Gázquez-Abad

Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016

10.1007/978-3-319-11815-4_46

  • ORCID

How Delisting All National Brands in a Given Assortment Impacts on Consumers’ Store Switching Intentions

  • Juan Carlos Gázquez-Abad
  • Francisco J. Martínez-López
  • Irene Esteban-Millat
  • Juan Antonio Mondéjar-Jiménez
  • Francisco Rejón-Guardia

Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016

10.1007/978-3-319-11815-4_39

  • ORCID

Students’ Flow Experiences in Virtual Learning Environments: A Consumer Behaviour Perspective

  • Irene Esteban-Millat
  • Francisco J. Martínez-López
  • Juan Carlos Gázquez-Abad
  • Francisco Rejón-Guardia
  • Antoni Messeger-Artola
  • Inma Rodríguez-Ardura

Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era - 2016

10.1007/978-3-319-11815-4_27

  • ORCID

The Role of Previous Experience and Marketing Policy on Consumer Behaviour Towards Different Private Label Categories

  • Mbaye Fall-Diallo
  • Joseph Kaswengi
  • Juan Carlos Gázquez-Abad

Advances in National Brand and Private Label Marketing - 2015

10.1007/978-3-319-20182-5_20

Cite count: 1 (Web of Science)

Scopus: 17

Web of Science: 19

Scopus: 23

Web of Science: 29

Last data update: 4/13/24 9:10 AM
Next scheduled update: 4/20/24 3:00 AM